Monday, October 10, 2016
The Fall of Kodak
Greetings to all,
Kodak’s
Good Plan that went Wrong
For years since its founding,
the Kodak organization had dominated the business of photography. It was at the
dawn of the digital age, according to DiSalvo (2011), when Kodak’s good plan of
business began to go wrong due to circumstances outside of its control.
According to DiSalvo (2011), the city of
Rochester NY, where Kodak headquarters is stationed, was a center of the highly
successful business where employees were known to stay with the company for
years and even up to retirement. When the digital age of the 1990’s began to
develop and computers began to take root, Kodak did not change its plan of
action or way of business; and in turn, over the years as digital cameras began
to come onto the scene, Kodak’s profits began to dwindle and the organization
began to lose relevancy in the modern economy. The outside circumstance beyond
Kodak’s control was the technological development of the digital age when Kodak
was still focused on the old good plan that had now lost its relevancy (DiSalvo,
2011) .
A
Potential Impact for my Sociotechnical Plan
For the collaboration of human beings and technology, you need not look any further than
the rising trend of the smart home phenomenon. A smart home is a home or
building run, controlled or interacted with using artificial intelligence or
digital technology. The potential impact of this combination of human interaction
with technology has the potential to impact those living with a disability or
the elderly, as this technology can assist with their ability to control their
home with limited interaction or centralized interaction from a mobile device (Dreyfus,
2009) .
Additionally, there is the potential for the remote access and control of home
security systems that in turn can have a financial impact on homeowners and their insurance costs (Smith, 2014) .
This is a relevant social technology due to the
simple fact that as our society gains more technology in our everyday lives and
integrate it into how we live, it will in turn shape our social norms and how
we interact with our surroundings. The invention of a technology that changes how we live our lives or interact with
one another will, in turn, change our
lives in ways we can only imagine and
potentially how we see the world or our society itself.
Two forces that will affect this innovation idea is
that of the public’s trust and concern for
privacy as well as the demand for more home oriented technology. After the
revelations made by Edward Snowden regarding the National Security Agency’s
surveillance program on the American people,
the American public has become concerned about
digital privacy. This force of public opinion can cause a delay in home
integrated digital technology, as a person’s house is where they wish to feel
safe the most (Munger, 2015) . The second factor
is the consumer culture of the United States, with the latest and greatest
technology available on the market. The force of digital consumers based on
demand can very easily impact this innovation and change the way people live in
a modernized society (Lang, Shang, & Vragov, 2015) .
References
DiSalvo, D. (2011, October 02). The fall of
Kodak: A tale of disruptive technology and bad business . Retrieved from
Forbes : http://www.forbes.com/sites/daviddisalvo/2011/10/02/what-i-saw-as-kodak-crumbled/#1d9426f320f5
Dreyfus, D. (2009). Smart-home technology for persons with
disabilities. American Family Physician , 80(3), 233.
Lang, K., Shang, R., & Vragov, R. (2015). Consumer
co-creation of digital culture products: Business threat or new opportunity .
Journal of the Association for Information Systems, 16(9), 766-798.
Munger, M. (2015). No place to hide: Edward Snowden, the
NSA, and the U.S. surveillance state. Independent Review, 19(4),
605-609.
Smith, K. (2014). Home smart home. Best's Review,
115(7), 16-22.
Sunday, October 2, 2016
Serendipity, Error, Exaptation Examples
Greetings to all,
Serendipity
A serendipitous discovery that turned out to be good or useful was the invention of the microwave oven. In the year 1945,
an American engineer by the name of Percy Spencer was testing magnetrons using high-powered vacuum tubes inside a
radar system. One day Spencer was working near a magnetron that was producing microwaves while Spencer had a peanut
butter candy bar in his pocket. While working with the magnetron Spencer noticed that his candy bar had melted and
shortly after Spencer’s research lead to the invention of the microwave oven (Tweedie, 2015).
an American engineer by the name of Percy Spencer was testing magnetrons using high-powered vacuum tubes inside a
radar system. One day Spencer was working near a magnetron that was producing microwaves while Spencer had a peanut
butter candy bar in his pocket. While working with the magnetron Spencer noticed that his candy bar had melted and
shortly after Spencer’s research lead to the invention of the microwave oven (Tweedie, 2015).
Error
A discovery that came about through an error is that of the discovery of penicillin. On September 3rd, 1928, Alexander
Fleming returned from vacation to his lab to discover in one of his Petri dishes that had contained Staphylococcus
bacteria had an unusual spec of mold growing inside of it. This mold he noticed had caused the inhabitation of bacteria
growth around the mold. Through further experimentation, Fleming found that his mold had the capability of killing a
large amount of different harmful bacteria. This mold would later go on to be what we know today as penicillin (ACS,
1999).
Fleming returned from vacation to his lab to discover in one of his Petri dishes that had contained Staphylococcus
bacteria had an unusual spec of mold growing inside of it. This mold he noticed had caused the inhabitation of bacteria
growth around the mold. Through further experimentation, Fleming found that his mold had the capability of killing a
large amount of different harmful bacteria. This mold would later go on to be what we know today as penicillin (ACS,
1999).
Exaptation
A discovery that fits the description of exaptation or repurposing to achieve something new is that of Listerine. In
1860 Louis Pasteur’s had a theory that germs were the cause of a wide range of infections that affected medical patients.
Inspired by this theory Doctor Joseph Lister in 1865 performed operations in a chamber sterilized by an antiseptic and as
a result, the mortality rate at the facility began to decrease. As a result of this discovery in 1879 Dr. Joseph Lawrence
developed created what we now know today as Listerine mouthwash, with the original intent of it being primarily using
surgeries and bathing wounds. After its invention was it realized that this product could also be used as a mouthwash to
sterilize the mouth (LISTERINE, 2015).
1860 Louis Pasteur’s had a theory that germs were the cause of a wide range of infections that affected medical patients.
Inspired by this theory Doctor Joseph Lister in 1865 performed operations in a chamber sterilized by an antiseptic and as
a result, the mortality rate at the facility began to decrease. As a result of this discovery in 1879 Dr. Joseph Lawrence
developed created what we now know today as Listerine mouthwash, with the original intent of it being primarily using
surgeries and bathing wounds. After its invention was it realized that this product could also be used as a mouthwash to
sterilize the mouth (LISTERINE, 2015).
Meaning of the Terms
For me serendipity is simply something that is found to be of use in one way or another; I have read about numerous
examples discoveries being useful or beneficial, this can range from the invention of the automobile to solar panels.
Errors, as they pertain to discoveries, are mistakes that lead to the accidental invention of something else; the perfect
example of this that I have read so for is that of the pacemaker (Williamson, 2011). Exaptation is the utilization of a
discovery intended for a specific purpose and using it for something else other than its original intent. With
exaptation, I have to laugh and think about how books are sometimes used as TV stands or boxes as tables as that
is not the purpose of their design but that is what they are used for in some cases.
examples discoveries being useful or beneficial, this can range from the invention of the automobile to solar panels.
Errors, as they pertain to discoveries, are mistakes that lead to the accidental invention of something else; the perfect
example of this that I have read so for is that of the pacemaker (Williamson, 2011). Exaptation is the utilization of a
discovery intended for a specific purpose and using it for something else other than its original intent. With
exaptation, I have to laugh and think about how books are sometimes used as TV stands or boxes as tables as that
is not the purpose of their design but that is what they are used for in some cases.
References
ACS. (1999). Discovery and development of penicillin . Retrieved from ACS: American Chemistry Society :
https://www.acs.org/content/acs/en/education/whatischemistry/landmarks/flemingpenicillin.html
https://www.acs.org/content/acs/en/education/whatischemistry/landmarks/flemingpenicillin.html
LISTERINE. (2015). From surgery antiseptic to modern mouthwash. Retrieved from Listerine:
http://www.listerine.com/about
http://www.listerine.com/about
Tweedie, S. (2015, July 03). How the microwave was invented by a radar engineer who accidentally cooked a candy
bar in his pocket. Retrieved from Business Insider: http://www.businessinsider.com/how-the-microwave-oven-
was-invented-by-accident-2015-4
bar in his pocket. Retrieved from Business Insider: http://www.businessinsider.com/how-the-microwave-oven-
was-invented-by-accident-2015-4
Williamson, M. (2011, September 29). Wilson Greatbatch: Inventor of the implantable cardiac pacemaker.
Retrieved from Independent: http://www.independent.co.uk/news/obituaries/wilson-greatbatch-inventor-of-the
-implantable-cardiac-pacemaker-2363206.html
Retrieved from Independent: http://www.independent.co.uk/news/obituaries/wilson-greatbatch-inventor-of-the
-implantable-cardiac-pacemaker-2363206.html
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